ITB: The International Tourism Exchange In Berlin

ITB Berlin 10.-March 14, 2010 also this year again the ITB Berlin (Internationale Tourismus Borse Berlin) takes place. It is the world’s largest tourism exchange and takes place on the Berlin exhibition grounds. The annual fair is organised by the knife of Berlin. Among tour operators, destinations, reservation systems, airlines to car rental companies are represented at the fair. The fair had the origin in 1966 with nine exhibitors from Germany, Guniea, Egypt, Brazil and Iraq. She was launched by Manfred Busch. 2008 Messe Berlin expanded into Asia.

The first ITB Asia was held in Singapore. 2009 a resounding success was the measurement. On an exhibition area of 160,000 m were present to 12,000 exhibitors. 9,000 of them were from abroad. Last year the fair more than 160,000 visitors recorded, including 100,000 trade visitors. For these visitors, the international tourism is Borse Berlin the B2B platform par excellence.

Here is the best opportunity to meet industry partners and local businesses to make. The exhibition is open all three days for trade visitors only on weekends for private visitors. Turkey in Hall 3.2 with an exhibition area of 3,000 m is one of the largest exhibitors. The cultural richness, the tourist offer, the versatile holiday destinations and culinary delights of the holiday country is offered here. Istanbul, which is the European capital of culture 2010 is certainly the highlight. This year, you were awarded ITB Berlin book awards 2010. 35 awards in 13 categories were presented. Outstanding works in the field of travel and tourism will be awarded by an independent jury. The Grand Prize this year went to Turkey, which is the official partner of the ITB Berlin 2010. Was assessed a range of individual publications and series in the fields of: Turkey’s Mediterranean coast, language travel guide and culture Cookbook, City Guide Istanbul travel photo book with literary travel book. Publications were next to topics such as hiking and travel with child, culture-travel book series, thematically exciting travel photo book and calendar selected. The ITB Book Award lifetime achievement “the backpacker Renate and Stefan Loose received awarded with their series of Stefan loose travel guide books”Also the special social entrepreneurship will this year for the first time”, which will be announced on February 15,. This year the fair will be from 10 to 14 March held and on March 9 in the evening officially opened.

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