filthaus.de is a video-based user interface almost completely through moderated the wilting Consulting Group (WCG) has created for its clients of Filthaus plastics a completely new way of online communication in the B2B sector. The website of the manufacturer of plastic packaging is almost completely through moderated by using of video interfaces. Under, an appealing moderator runs the user through the site. This presents the company, through the various headings, explains the products and guides the customer through the configurator. Modern streaming achieves an optimum and smooth appearance with a standard DSL connection. With this innovative solution in the field of B2B, the customer is approached personally and at eye level. The products presented attractive and entertaining, even the most difficult procedures are explained very well,”says Irene Knaub, managing partner for the online section of the WCG.
This new type of approach makes the site extremely easy to use, achieved the maximum attention of the user and therefore increases the response. It is much more effective than a purely static addressing, as it still dominates in the B2B area. Finally a buyer is also a person who responds to audio visual sensory stimuli as well as a customer”Ana explains the decision for the moderated approach. With the rich-media application on the website of the manufacturer of plastic packaging, the wilting brings breath of fresh air in a rather sober industry consulting group. The new feature Filthaus plastics is now inviting, communicates with simple, interactive and effective with its customers. The wilted consulting group from Siegen is a full service agency for integrated communications for medium-sized businesses.
With individual units for branding, strategy, public relations, advertising, online and telemarketing and exhibition design, it is optimally positioned for all communication requirements of SMEs. It increases the economic success of their customers through pragmatic solutions wilted consulting group.